Operations & Marketing Associate

(Execution Excellence → Growth Track to Operations Lead)
Remote | Part-Time | Contract
(A future operator who can think with the founder)


🚀 The Role

We are hiring an operations-first, high-standard executor who wants to grow into a future Operations Lead / Founder’s Right Hand.

This role starts with disciplined execution.

You will first demonstrate:

  • Reliability
  • Attention to detail
  • Communication maturity
  • Sound judgement
  • Systems thinking

This is not a strategy role (yet).
Marketing direction is already defined.

Your responsibility is:

Precision, quality, and consistency.


📈 Growth Path (6–12 Months)

Strong performers may grow into:

  • Greater ownership
  • Process oversight
  • Decision-making responsibility
  • Increased compensation
  • Long-term leadership role

This role is designed for someone who wants to grow:

  • From tasks → process ownership
  • From execution → decision filtering
  • From support → system management
  • From assisting → protecting the Founder’s time

Growth is performance-based, not tenure-based.

If you are ambitious but impatient, this role is not for you.
If you are disciplined and willing to build capability step by step, we would like to hear from you.


🧩 Role Structure

  • ~60–70% Operations
  • ~30–40% Marketing Execution

Scope may expand based on performance and business needs.


🔹 Primary Focus: Operations Excellence

1️⃣ Systems & Quality Control

You will:

  • Maintain and improve SOP documentation
  • Monitor automated systems and flag issues early
  • Manage WordPress & WooCommerce backend
  • Perform basic HTML formatting edits
  • Ensure all PDFs, documents, and materials are professionally delivered
  • Conduct quality checks before anything is sent externally
  • Identify recurring inefficiencies and suggest improvements
  • Use AI tools responsibly to improve workflow efficiency

This role exists to protect operational standards.

2️⃣ Email & Customer Operations (Important)

You will:

  • Handle customer emails professionally and calmly
  • Manage inquiries from students, parents, and partners
  • Ensure tone aligns with brand standards
  • Track follow-ups and maintain organised records
  • Escalate issues appropriately
  • Convert recurring issues into improved SOPs

This requires:

  • Clear writing
  • Emotional maturity
  • Sound judgement under pressure

🔹 Secondary Focus: Marketing Execution

Marketing strategy is already defined.

You will execute:

  • AI-assisted content writing (editing and refining required)
  • Social media scheduling
  • Email marketing campaigns and newsletters
  • Content repurposing
  • Landing page updates
  • Marketing material formatting

This is structured execution, not strategy ownership.


⏱ Time Commitment

  • 2–4 hours per day
  • Flexible working hours
  • Must overlap at least 2 hours between 1pm–6pm (GMT+8)
  • Occasional weekend support when required
  • Available during Christmas and New Year for essential support

🧠 Who This Role Is For

This role is suitable for someone who:

  • Thinks in systems
  • Notices details others miss
  • Writes clearly and professionally
  • Is technically sound and comfortable with digital tools
  • Accepts feedback without ego
  • Takes ownership instead of deflecting responsibility
  • Values clarity, structure, and quality
  • Wants long-term growth
  • Is willing to start with execution and earn progression
  • Respects other people’s time
  • Aligns with our Core Values through actions, not words

❌ This Role Is NOT For

  • People looking for routine checklist work only
  • People who need constant supervision
  • People who are defensive under feedback
  • People who avoid responsibility or shift blame
  • People who hide mistakes instead of addressing them
  • People who expect immediate authority without earning trust
  • People who say they align with values but do not demonstrate them in behaviour

🔧 Required Competence

You must be comfortable with:

  • WordPress
  • WooCommerce
  • Basic HTML
  • PDF formatting and document handling
  • Professional email writing
  • AI tools (with judgement and verification)
  • Organised digital file management

Strong digital literacy is non-negotiable.

Mandarin is a plus.


📊 Trial & Evaluation

This role begins execution-focused.

During the first 6 months, you will be evaluated on:

  • Reliability and consistency
  • Attention to detail
  • Email and customer handling quality
  • SOP documentation clarity
  • Marketing execution quality
  • Ownership mindset
  • Coachability
  • Alignment with Core Values (demonstrated through behaviour)

🌱 Long-Term Opportunity

High performers may grow into:

  • Increased compensation
  • Expanded responsibility
  • Operations Lead role
  • Founder’s Right Hand

We are not looking for a seasonal contractor; we are looking for a foundational partner who intends to be managing these systems with the Founder two years from now and beyond.


🧭 Final Note

We are not looking for someone to “just complete tasks.”

We are looking for someone who can grow into:

A future operator who can think with the founder.


👉 To apply:

Please complete our 9 preliminary screening questions via the application form below.

We do not review CVs without completed responses.

Take your time — we are not looking for quick answers, but clear thinking.

* Note: Please whitelist our domain to ensure you will receive our reply on your application.

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